Research output per year
Research output per year
I am a Lecturer in the School of Business. I primarily deliver modules in Enterprise, Marketing and Management and teach these modules in the School of Business, School of Humanities and School of Engineering. I also supervise undergraduate students on business programmes.
My educational background includes a Master of Business Degree from IT Carlow, a PhD from Waterford Institute of Technology and MII Graduateship (The Marketing institute of Ireland).
I have a strong interest in research, particularly in the area of customer service and customer orientation.
I am leading a Erasmus+ project (DIFUCH) on behalf of SETU and working with colleagues in IPB, Portugal and Hanze, Netherlands, the project runs from Feb 2022 to March 2024.
O’Brien, S., and O’Toole, T (2021). ‘The effectiveness of role autonomy in influencing job pursuit intentions of customer-oriented frontline job seekers’. Psychology & Marketing, 38(3), 512-523. http://doi.org/10.1002/mar.21450
May 2015: Research poster presented at Research Day, Waterford Institute of Technology: ‘Why and when are customer oriented service employees attracted to service organisations?’
July 2015: Research paper presented at the Doctoral Colloquium at the Academy of Marketing, University of Limerick: ‘Why and when are customer oriented service employees attracted to service organisations’. (ISBN.978.1.905952.64.9).
2016: Research paper preened at the Academy of Marketing, Northumbria University: ‘ Service Organisations – Journey to success: attracting customer oriented service workers (ISBN 978.1.906596.29.3).
May 2017: Paper presented at Waterford Institute of Technology Research Day: ‘Attracting supe-hero employees’. (winner of 2nd prize).
May 2018: Paper presented at Waterford Institute of Technology: ‘Why and when are customer oriented employees attracted to service organisations?’
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
30 Sep 2006 → 04 Nov 2018
Award Date: 04 Nov 2018
Masters Degree, Institute of Technology Carlow
2012 → 2014
Award Date: 30 Nov 2014
Bachelors Degree, Technological University Dublin
1991 → 1995
Lecturer, Institute of Technology Carlow
01 Aug 2018 → 01 Jan 2021
Sponsorship Manager, Eircom
01 Aug 1995 → 31 Aug 2008
Research output: Contribution to journal › Article › peer-review